Effects
of chicken extract on the recovery from fatigue caused
by mental workload
(Journal of Physiological Anthropology (Applied Human Science)
15(6): 281-286, 1996) By: Dr. Nagai & Harada (Institute
of Fundamental Research, Suntory, Japan)
Efficacy:
BRAND'S Essence of Chicken is able to reduce mental
fatigue and thus improve concentration on mental work.
Method:
A group of healthy, non-BRAND'S Essence of Chicken
users (male students) were divided into 2
groups: the BRAND'S
Essence of Chicken group and the Placebo
group. 2 bottles of BRAND'S
Essence of Chicken or Placebo were taken
every morning for 1 week. On the final day, the subjects'
task performance
and mood states were studied. The 2 mental
workload tests performed were a mental arithmetic test
(MAT) and a short-term
memory test (SMT), correlated to a substance
in the body called cortisol.
Findings:
The task performance of subjects performing the
MAT and SMT improved with BRAND'S Essence
of Chicken consumption.
The
error rate of the BRAND'S Essence of
Chicken group was
less than the rate in the Placebo group.
Subjects also felt more
active and less fatigued during the
workload. It was therefore concluded that BRAND'S Essence
of Chicken
has the potential
to metabolise cortisol (a stress-related
substance) in blood and to promote recovery
from
mental
fatigue.
Implication to consumers:
When we are mentally overworked,
our mind gets tired easily and our level of concentration
is reduced, affecting
work
efficiency. On top of that, we
get stressed easily when we cannot cope with work, upsetting
our systems and affecting
our moods. BRAND'S Essence of
Chicken is
proven
to reduce mental fatigue. It
is very
helpful for students
studying
for exams and for anybody who
needs to think hard at the office.
Source: Cerebos Pacific
Ltd.
Back to main
|